Here you will find worldwide interesting and award winning Print ads and TVCs.
Sunday, October 5, 2008
Saint Gobain
Agency: Lowe India Published: 2006
We have seen many executions for “Clear Glass” ad over the years. But this has to be one of the most creative campaign. Hopefully, I don’t see a comment saying this has been already done:)
A passionate writer who loves to play, express and convince with words; My work involves ideating, conceptualising and crafting copy for print, radio, TV, outdoor, web and direct advertising.
A man wakes up after sleeping
under an advertised blanket,
on an advertised mattress,
pulls off advertised pajamas,
bathes in an advertised shower,
shaves with an advertised razor,
brushes his teeth with advertised toothpaste,
washes with advertised soap,
puts on advertised clothes,
drinks a cup of advertised coffee,
drives to work in an advertised car,
and then, refuses to advertise,
believing it doesn't pay.
Later when business is poor,
he advertises it for sale.
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